Model Point 2

To help the core functionality of the website work. This includes accessing various secure areas of the website. Without this cookie the website will not function properly. And it will work by default. without being able to disable

It will help the website understand visitor usage patterns and will improve the user experience. by collecting data and reporting on user usage results

It is used to track website visitor behavior in order to serve personalized advertisements for each user and to increase advertising effectiveness for publishers and third-party advertisers.