Thai Real Estate Without Foreign Buyers, No Policy, No Agent Ground

A Major Lesson for the Real Estate Industry to Adapt Before It’s Too Late

post date  Posted on 8 Jul 2025   view 85435
article

Thai Real Estate
In the days when there is no purchasing power from foreigners,
no measures from the government,
and no place to stand for agents.
.
Those who are in the real estate industry these days
must feel the same.
Like watching a political drama sequel —
same script, same scene, same actors,
only the clothes have changed.
But the storyline still circles back,
no different from the traditional Thai soap operas
where “the ogress” cries in every episode.
.
Especially during this time,
there is no support from foreign buyers,
no stimulus policy from the government
to “carry” the market
like in the previous years.
.
The overall market
is like a sick person
who has not yet received an IV drip.
Can’t get up,
can’t sleep well.
.
In the past, there were Chinese buyers
who bought dozens of rooms at once,
booked whole condo floors,
swept up riverside single houses
without bargaining.
.
Now without them,
the market must turn to look at
“the real purchasing power within the country,”
which is just as we can see.
.
Wages remain the same,
debts are higher,
the prices of food and goods
are running a race with Thailand’s temperature.
Where will people get the money to make a house down payment?
When they have the money for a house down payment,
the bank does not approve the loan.
.
Don’t even mention luxury condos
along Sukhumvit, Rama 9, Thonglor,
that are priced
as if to sell to Dubai millionaires.
.
While now,
Thai people still have to bow their heads paying for phones,
motorcycles,
some haven’t finished paying for their children’s tuition,
even eating at a buffet still needs an installment plan.
The question is,
how can there be money left to save for a house?
.
This is the lesson that the real estate industry
should learn from the past,
that once relied on external waves.
.
When there are no foreigners
to help absorb the circulation,
it is like our economy
when there are no tourists —
silent, quiet, seeing fancy cafés
closing one by one,
like leaves falling in the dry season.
.
Now many real estate developers
start to adjust their plans,
reduce project size,
focus on real demand.
.
Actually, some companies
turn to focus on the mid-range housing segment,
priced not over 3 million baht,
because people can still afford it,
and they still receive some benefits from banks.
.
But it’s not easy,
because the government does not launch
stimulus measures like before.
.
There are policies but they don’t scratch the right itch.
Simply speaking —
“People still have to rely on themselves.”
.
If you want to survive,
you have to listen to the market’s voice
more than the voices in meeting rooms,
where sometimes ten people sit,
but no one dares to say,
“It’s not selling.”
.
The lesson from political history
is that clinging to power
may end with having nothing left.
.
Just like the real estate industry
that clings to the same profits,
the same prices that used to sell well,
or the same massive demand that once existed.
If you don’t adapt, don’t lower your ego,
one day there might not even be any profit left to see.
.
In the days when there are no foreigners to help,
no government to hand out stimulus measures,
every developer must learn
to sacrifice parts to save its life,
adjust plans, reduce costs,
sell sincerely,
not just with fake hype.
.
If they can do it,
they can still move forward
in unfavorable tides.
But if they are still lost in past success,
rushing to build expensive projects,
waiting for buyers who do not exist,
in the end, they might end up with “abandoned houses in the city,”
where passersby just take photos for social media.
.
Speaking of developers being in trouble...
agents are no different,
or maybe “even worse.”
.
In the past, agents posted signs,
drove clients to see houses,
offered on-site service
and genuine Thai hospitality.
.
But now the world spins too fast
for many Thai agents to keep up.
.
Because now, foreign-funded companies
come with advanced technology,
with AI systems that “absorb real estate data”
across the entire market in seconds.
.
They know which projects
have how many unsold units,
who sells and at what price,
which location sells well,
where the blockage is, where the leaks are —
they know deeper than the project owners themselves.
.
Meanwhile Thai agents...
are still posting on Facebook,
competing by lowering commissions,
undercutting each other,
just to get by month to month.
.
Hoping to live on small commission scraps,
some even “sell listings”
to other agents,
because they’ve collected too many
but can’t sell even one.
.
This is the important lesson...
The world spins fast.
Those who can’t keep up will be left behind.
.
Thai agents
who still keep sharing free posts,
not collecting data,
not learning technology,
not building their own brand —
one day they will wake up and find...
they have no place to stand, confused.
.
Because while
you are still typing messages on your phone,
line by line,
.
foreign AI
can analyze thousands of customer behaviors,
match buyers and sellers instantly,
and close deals in just seconds.
.
In the end, there will only be a dry, sandy field left,
with only bones picked clean,
leaving Thai agents
to scramble for what remains.
.
This is history
that must be learned —
not only politics,
not only project development,
but also the adaptation of everyone in the industry.
.
Now foreigners do not come like before,
buying condo floors,
but they come to “absorb data,” “absorb deals,”
and “absorb the entire market.”
.
The future world has no place for slow people,
no place for lazy people,
no place for those who refuse to learn.
.
Lessons from the past
have never spared anyone.
Those who learn fast, survive.
Those who can’t,
can only prepare to announce
“special discounts,”
wait for clearance sales,
or quietly leave the industry.
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#RealEstateMustLearnFromThePast
#ThaiAgentsMustWakeUpBeforeTheyLoseTheirGround
#AdaptOrCollapse
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Join to discussion at
https://www.facebook.com/Ex.MatchingProperty/posts/pfbid02ixgdXF143mimXzfUvAmBfiQktWHUeVByStzF1G2g4cgkkX9ykEgLiw5r353uGuQKl

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